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Brand/Logo Design

CarroRoot Organics

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Role
Art Director/Designer
Start
August 2020
Launch
September 2020
Client
The Neighborhood Harvest

 

CarroRoot Organics logo specs

Project Details

The Neighborhood Harvest hired us to create a new logo for a new product line of organic baby food that they are offering that is primarily targeted at new mothers. 

We initially designed concepts that were clearly targeted at this audience. They decided after the initial concepts that were presented that they may want to broaden the market to include senior adults and possibly pets. So, we revised the options so it was still appropriate for their core market, but left open the option for broadening it to other markets.