Evolv Design
Creating meaningful change in web and print design.
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Thoughts and knowledge shared about design | Evolv Design- Part 3

Online media: an effective way to reach a new audience or connect with current supporters.

Online media is certainly a cost-effective way to reach new customers. The interactive nature of online media gives you rich insights into your website traffic and marketing effectiveness. The design and metrics employed on your website and other online media can determine online brand recall and behavioral responses. The influential effects of clear, effective and…

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10 tips to keep in mind for your next sales/marketing project

I received an email from Xerox this afternoon with some tips for standing out from your competition. To me, they seemed quite worthy of consideration if your considering launching a new sales/marketing project. Whether you’re contemplating a website, brochure or ad campaign, I think these tips will help your project succeed. (source, with slight revisions)…

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Small is powerful

This was the subtitle of a book I was reading this morning: “Speak Human: Outmarket the Big Guys by Getting Personal”. Here’s an excerpt: Small businesses in the United States alone “produce 13 times more patents per employee than large patenting firms” and “create more than half of nonfarm private gross domestic product.” They’re a…

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