The Foodbank of Southeastern Virginia and the Eastern Shore requested our assistance with the development of their latest annual report. They had the concept of four pillars “Lead, Feed, Strength and Transform” that was to be the basis of the design, as well as the title “Hunger Pains to Community Gains”. We worked together to tell the story in an engaging and meaningful way. It was text-heavy so great care was taken in not overwhelming viewers with too much content. Visuals were designed to transport the viewer into the report that encouraged diving in at any point to allow either random browsing or full linear engagement in the content.
The client was very happy with the final result as well as the process of how we work with them on the development process.