Ballet Virginia, a regional dance academy and performance company based in Norfolk, asked for help with a website revamp back in 2012. Their old site made editing and keeping the content fresh very difficult. It also wasn’t optimized for mobile and tablets.
In 2018, they again asked to have the site brought up to more modern standards with the addition of more robust class information, integration of more video, especially on the home page, as well as other enhancements.
For the new site as well as the past version, we used WordPress for the content management system so they could keep the content fresh without assistance from an outside source. The design is simple with a strong color scheme that reinforces their visual identity. It is also optimized for mobile and tablets, which now accounts for over 50% of its visitors.