“Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness, that most frightens us. We ask ourselves, who am I to be brilliant, gorgeous, talented and fabulous? Your playing small doesn’t serve the world. There’s nothing enlightened about shrinking so that other people won’t feel insecure around you. As we let our own light shine, we unconsciously give other people permission to do the same. As we are liberated from our own fear, our presence automatically liberates others.” —Marianne Williamson.
Powerful beyond measure. That’s what most nonprofits strive to be. Power to make the world better. And yet we fear the thought of promoting our own greatness. Powerful marketing influences decisions — decisions that will change our worlds. Without it, we shrink and fade into history. My wife, Lisa, and I are here to share marketing ideas and design innovation that are enlightened, brilliant, gorgeous, talented and fabulous. By shining a light on these ideas, we hope to make you powerful beyond measure. Powerful voices can speak volumes.